Planet Footprint speaker at EcoTuesday in Ann Arbor MI

Saturday, March 13, 2010

Dean’s EcoTuesday talk is a short excursion through the maze of environmental measurement.  Whether we work on public, private or non-profit projects we're told: "you can't manage what you can't measure".  But is measurement and reporting in your environmental work becoming an end in itself, distracting you and your organization from actually achieving results?  Dean will share some valuable yet humorous lessons to help avoid getting stuck in the measurement maze, drawing from topics ranging from climate science to Chinese medicine and locations from Honolulu to Cootamundra.

Dean Jackson heads the US division of Planet Footprint, which provides it's Energy and Environmental Scorekeeping Service to 180 organizations in Australia and the USA.  Dean moved to Ann Arbor with his family from Australia in Dec 2009, cheating them out of a beachside summer.

What: EcoTuesday Detroit continues to be Southeast Michigan’s emerging initiative aimed at bringing together environment-minded professionals and others interested in a sustainable world through a loosely structured meet-and-greet setting to share best practices and discuss Michigan’s future in sustainability.
When:    March 23rd, 2010 6:00 PM   through   9:00 PM
Where:    Conor O’Neall’s Irish Pub, 318 South Main Street, Ann Arbor, MI

Attendees:  Southeastern Michigan environmental and sustainability business professionals

Cost:                 Pre-register online: free www.ecotuesday.com .  Or at the door: $10

About EcoTuesday:

EcoTuesday is a monthly networking event that brings together sustainability-minded people from all areas of business. It launched in February 2007 in San Francisco and has grown its way across the country. Currently, events are taking place in Detroit, Cleveland, Denver, Dallas, Portland, Los Angeles, Seattle, San Francisco, Minneapolis, Silicon Valley and Washington, D.C.  For more information, visit: www.ecotuesday.com

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